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<section id="module-hero-0" class="module-hero"> <div class="bg-light-green pt-4xl pb-3xl px-base-padding relative"> <svg width="846" height="400" viewBox="0 0 846 400" class="absolute h-full w-auto top-0 bottom-0 right-0" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect x="281.943" y="400" width="93.9423" height="100" transform="rotate(-180 281.943 400)" class="fill-white"/> <rect x="281.942" y="200" width="93.9423" height="100" transform="rotate(-180 281.942 200)" class="fill-white"/> <rect x="657.942" y="400.001" width="93.9423" height="100" transform="rotate(-180 657.942 400.001)" class="fill-white"/> <rect x="751.654" y="200" width="93.9423" height="100" transform="rotate(-180 751.654 200)" class="fill-white"/> <rect x="375.885" y="299.999" width="93.9423" height="100" transform="rotate(-180 375.885 299.999)" class="fill-white"/> <rect x="657.942" y="299.999" width="93.9423" height="100" transform="rotate(-180 657.942 299.999)" class="fill-white"/> <rect x="93.9424" 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m960:col-span-3 m960:col-start-10 m960:row-start-1 m960:row-end-4 flex flex-col gap-y-m"> <div class="flex flex-col gap-y-2xs m960:hero-height"> <h3 class="headline-m">Mitä opit?</h3> <ol class="flex flex-col gap-y-2xs body-m numbered"> <li class="leading-xs before:bg-brand-turquoise before:rounded-6 before:mr-4xs before:w-xs before:h-xs before:inline-flex before:justify-center before:items-center before:text-headline-m before:text-white before:font-bold before:align-top">Suunnittelemaan viestintää oman organisaation toiminnan vaikuttavuudesta. </li> <li class="leading-xs before:bg-brand-turquoise before:rounded-6 before:mr-4xs before:w-xs before:h-xs before:inline-flex before:justify-center before:items-center before:text-headline-m before:text-white before:font-bold before:align-top">Vertailemaan eri kohderyhmien tarvitsemaa tietoa. </li> <li class="leading-xs before:bg-brand-turquoise before:rounded-6 before:mr-4xs before:w-xs before:h-xs before:inline-flex before:justify-center before:items-center before:text-headline-m before:text-white before:font-bold before:align-top">Suhteuttamaan omaa viestiä kohderyhmän ja kanavan mukaan. </li> </ol> </div> <div class="desktop hidden m960:block invisible col-span-3 col-start-10 row-start-4 row-end-5 h-full"> <ul class="col-span-3 col-start-10 sticky top-0 transition-[top_height] ease-open duration-300 z-10 hidden m960:block" jss="subnav"> <div class="height flex flex-col"> </div> </ul> <div class="hidden" jss="subnav-template"> <li class="subnav-item group/li"> <a class="bg-brand-light-grey border-b-2 border-grey block p-4xs headline-s font-bold group-[.current]/li:text-brand-turquoise group-[.current]/li:border-brand-turquoise" href=""></a> </li> </div> </div> </div> <div class="col-span-full m960:col-span-9 m960:row-start-1 flex flex-col gap-y-m"> <div class="relative col-span-full m960:col-span-9 m960:row-start-1" jss="hero-img"> <span class="block relative aspect-video rounded-4xs overflow-hidden" jss="lazy-reveal"> <img decoding="async" src="https://vaikuttavasti.fi/wp-content/uploads/2023/04/Vaikuttavuusviestinta-1024x683.jpg" loading="lazy" class="w-full h-full object-cover object-center" alt="" /> </span> <svg class="absolute left-0 bottom-0 w-auto max-h-1/2 -translate-x-1/3 translate-y-1/4" width="681" height="323" viewBox="0 0 681 323" fill="none" xmlns="http://www.w3.org/2000/svg"> <g opacity="0.4"> <rect x="453.938" y="0.000976562" width="75.6563" height="80.5348" class="fill-brand-lime"/> <rect x="453.938" y="161.071" width="75.6563" height="80.5348" class="fill-brand-lime"/> <rect x="151.127" width="75.6563" height="80.5348" class="fill-brand-lime"/> <rect x="75.6562" y="161.071" width="75.6563" height="80.5348" class="fill-brand-lime"/> <rect x="378.282" y="80.5361" width="75.6563" height="80.5348" class="fill-brand-lime"/> <rect x="605.343" width="75.6563" height="80.5348" class="fill-brand-lime"/> <rect x="226.969" y="161.071" width="75.6563" height="80.5348" class="fill-brand-lime"/> <rect x="226.969" y="80.5361" width="75.6563" height="80.5348" class="fill-brand-lime"/> <rect x="302.625" y="161.071" width="75.6563" height="80.5348" class="fill-brand-lime"/> <rect y="241.605" width="75.6563" height="80.5348" class="fill-brand-lime"/> </g> </svg> </div> <ul class="relative col-span-full m960:col-span-9 m960:row-start-2 flex gap-x-2xs headline-s font-bold max640:flex max640:flex-nowrap max640:overflow-x-scroll max640:overflow-y-clip after:content-[''] after:absolute after:bottom-0 m640:after:-bottom-2 after:left-0 after:right-0 after:h-2 after:bg-grey" role="tablist"> <li class="current group/tab relative" role="tab"> <button class="p-5xs relative w-max group-[.current]/tab:text-brand-turquoise group-[.current]/tab:after:content-[''] group-[.current]/tab:after:absolute group-[.current]/tab:after:bottom-0 m640:group-[.current]/tab:after:-bottom-2 group-[.current]/tab:after:left-0 group-[.current]/tab:after:right-0 group-[.current]/tab:after:h-2 group-[.current]/tab:after:bg-brand-turquoise group-[.current]/tab:after:z-10" aria-expanded="false" jss="tabbutton" aria-controls="introduction" id="tab-introduction" href="#introduction"> Kuvaus </button> </li> <li class="group/tab relative" role="tab"> <button class="p-5xs relative w-max group-[.current]/tab:text-brand-turquoise group-[.current]/tab:after:content-[''] group-[.current]/tab:after:absolute group-[.current]/tab:after:bottom-0 m640:group-[.current]/tab:after:-bottom-2 group-[.current]/tab:after:left-0 group-[.current]/tab:after:right-0 group-[.current]/tab:after:h-2 group-[.current]/tab:after:bg-brand-turquoise group-[.current]/tab:after:z-10" aria-expanded="false" jss="tabbutton" aria-controls="material" id="tab-material" href="#material"> Koulutus </button> </li> <li class="group/tab relative" role="tab"> <button class="p-5xs relative w-max group-[.current]/tab:text-brand-turquoise group-[.current]/tab:after:content-[''] group-[.current]/tab:after:absolute group-[.current]/tab:after:bottom-0 m640:group-[.current]/tab:after:-bottom-2 group-[.current]/tab:after:left-0 group-[.current]/tab:after:right-0 group-[.current]/tab:after:h-2 group-[.current]/tab:after:bg-brand-turquoise group-[.current]/tab:after:z-10" aria-expanded="false" jss="tabbutton" aria-controls="resources" id="tab-resources" href="#resources"> Lisälukemista </button> </li> <li class="group/tab relative" role="tab"> <button class="p-5xs relative w-max group-[.current]/tab:text-brand-turquoise group-[.current]/tab:after:content-[''] group-[.current]/tab:after:absolute group-[.current]/tab:after:bottom-0 m640:group-[.current]/tab:after:-bottom-2 group-[.current]/tab:after:left-0 group-[.current]/tab:after:right-0 group-[.current]/tab:after:h-2 group-[.current]/tab:after:bg-brand-turquoise group-[.current]/tab:after:z-10" aria-expanded="false" jss="tabbutton" aria-controls="quiz" id="tab-quiz" href="#quiz"> Testaa tietosi </button> </li> </ul> <div class="tabpanel current col-span-full m960:col-span-9 m960:row-start-3 m960:row-end-5" aria-labelledby="tab-introduction" id="introduction" role="tabpanel" jss="tabpanel"> <div class="wysiwyg"> <p><span data-contrast="none">Teemme tärkeää työtä ja saamme paljon hyvää aikaan! Mutta miten viestiä siitä muille? Tietoa toiminnan tuloksista kaipaavat kaikki vapaaehtoisista tuleviin jäseniin, rahoittajista omiin työntekijöihin. Koulutus käy läpi kohderyhmämäärittelyä, viestinnän sisältöjä ja keinoja sekä viestinnän arvioimista. </span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":240}"> </span></p> <button class="tw-button-primary " data-target="material" aria-controls="material" href="#material" jss="tablink">Siirry materiaaleihin</button> </div> </div> <div class="tabpanel hidden col-span-full m960:col-span-9 m960:row-start-3 m960:row-end-5" aria-labelledby="tab-material" id="material" role="tabpanel" jss="tabpanel"> <div class="relative flex flex-col gap-y-xl"> <ul class="col-span-3 col-start-10 sticky top-0 transition-[top_height] ease-open duration-300 z-10 m960:hidden mobile-nav overflow-hidden" jss="subnav"> <div class="height flex flex-col"> </div> </ul> <div class="wysiwyg"> <p><i><span data-contrast="auto">Tämä osa vaikuttavasti-käsikirjasta perustuu suurimmaksi osaksi Noora Jokisen (Noon kollektiivi) Nuorisoalan Osaamiskeskus Kentaurin vaikuttavuuskoulutusta varten tuottamaan koulutusmateriaaliin.</span></i><span data-contrast="auto"> </span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":240}"> </span></p> <h2><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":240}"> Johdanto</span></h2> <p><span data-contrast="auto">Viestintä on olennainen osa vaikuttavuustyötä järjestössä. Sen avulla työsi merkitys tulee näkyväksi ja sen tarpeellisuutta ymmärretään paremmin. Viestintä tekee näkyväksi yhteisösi osaamista ja työn laatua. </span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":240}"> </span></p> <p><span data-contrast="auto">Viestintää ei tehdä vain esimerkiksi rahoittajaa varten. Se vahvistaa kumppanien, rahoittajien, jäsenten, vapaaehtoisten ja muiden tärkeiden sidosryhmien halua olla mukana työssänne ja sitoutua siihen. Päätöksentekijät ja vaikuttajat kuitenkin ymmärtävät hyvin kohdennetun viestinnän avulla aikaisempaa paremmin, miten työkenttäsi ongelmia voidaan ratkaista ja mitä ratkaisemiseen tarvitaan. </span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":240}"> </span></p> <p><span data-contrast="auto">Vaikuttavuusviestinnälle on käyttöä myös järjestön sisällä. Se auttaa kiteyttämään ja kirkastamaan työn vaikutuksia omalle porukalle – silloin jokaisen on entistä helpompaa kertoa siitä eteenpäin! Uusien vapaaehtoisten rekrytoinnissa tämä on tärkeää. Ihmiset haluavat liittyä toimintaan, jossa voi saada aikaan jotain hyvää. </span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":240}"> </span></p> <p><span data-contrast="auto">Vaikuttavuusketjun osana vaikuttavuusviestintä ajoittuu erityisesti tuloksista kertomisen kohdalle, mutta se kulkee mukana läpi toimenpidevaiheen, ja sille on osoitettava tarpeelliset resurssit ja se on suunniteltava kunnolla. </span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":240}"> </span></p> <h2><b><span data-contrast="auto">Vaikuttavuusviestinnän ytimessä</span></b><span data-contrast="auto"> </span></h2> <p><span data-contrast="auto">Kun lähdette suunnittelemaan toimintaan, tai esimerkiksi hankkeen tuloksiin liittyvää viestintää, on syytä palata viestinnän perusasioiden äärelle ja vastata neljään kysymykseen: Miksi, kenelle, mitä ja miten?</span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":240}"> </span></p> <div class="border-b border-grey mx-2xl mb-s"> <button id="tab-2-accordion-1-summary-1" class="group/summary inline-flex justify-between items-center w-full pt-5xs pb-4xs headline-m font-bold" jss="accordion-summary" aria-controls="tab-2-accordion-1-details-1" aria-expanded="false"> Miksi – viestinnän tavoitteet <svg width="40" height="40" viewBox="0 0 40 40" class="transition-all fill-none group-[.expanded]/summary:fill-brand-turquoise group-[.expanded]/summary:rotate-45" xmlns="http://www.w3.org/2000/svg"> <rect x="0.5" y="0.500977" width="39" height="39" rx="19.5" class="stroke-brand-turquoise"/> <path d="M19 28.001V21.001H12V19.001H19V12.001H21V19.001H28V21.001H21V28.001H19Z" class="fill-brand-turquoise group-[.expanded]/summary:fill-brand-lime"/> </svg> </button> <div id="tab-2-accordion-1-details-1" class="invisible transition-all opacity-0 h-0" jss="accordion-details" aria-labelledby="tab-2-accordion-1-summary-1"> <div class="content pb-3xs"><ul> <li>Miksi teille on tärkeää kertoa työnne tuloksista ja vaikuttavuudesta? </li> <li>Mitä vaikutuksia tavoittelette tällä viestinnällä? Mikä siis on toisin, kun olette onnistuneet viestinnässä? </li> <li>Mistä tiedätte viestinnän onnistuneen? Miten arvioitte vaikuttamisviestinnän onnistumista?</li> <li>Kirjoita tavoite itsellesi auki selkeään ja ymmärrettävään muotoon. Myös viestinnässä pätee ajatus siitä, että hyvä tavoite on mitattavissa.</li> </ul> </div> </div> </div> <div class="border-b border-grey mx-2xl mb-s"> <button id="tab-2-accordion-1-summary-2" class="group/summary inline-flex justify-between items-center w-full pt-5xs pb-4xs headline-m font-bold" jss="accordion-summary" aria-controls="tab-2-accordion-1-details-2" aria-expanded="false"> Kenelle – viestinnän kohderyhmät <svg width="40" height="40" viewBox="0 0 40 40" class="transition-all fill-none group-[.expanded]/summary:fill-brand-turquoise group-[.expanded]/summary:rotate-45" xmlns="http://www.w3.org/2000/svg"> <rect x="0.5" y="0.500977" width="39" height="39" rx="19.5" class="stroke-brand-turquoise"/> <path d="M19 28.001V21.001H12V19.001H19V12.001H21V19.001H28V21.001H21V28.001H19Z" class="fill-brand-turquoise group-[.expanded]/summary:fill-brand-lime"/> </svg> </button> <div id="tab-2-accordion-1-details-2" class="invisible transition-all opacity-0 h-0" jss="accordion-details" aria-labelledby="tab-2-accordion-1-summary-2"> <div class="content pb-3xs"><ul> <li data-leveltext="" data-font="Symbol" data-listid="16" data-list-defn-props="{"335552541":1,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" aria-setsize="-1" data-aria-posinset="2" data-aria-level="1"><span data-contrast="auto">Kenelle työnne tuloksista ja vaikuttavuudesta on tärkeää kertoa? </span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":240}"> </span></li> <li data-leveltext="" data-font="Symbol" data-listid="16" data-list-defn-props="{"335552541":1,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" aria-setsize="-1" data-aria-posinset="3" data-aria-level="1"><span data-contrast="auto"><span data-contrast="auto">Listaa mahdolliset kohderyhmät. Valitse 1–</span></span><span data-contrast="auto">3 tärkeintä kohderyhmää, joihin keskityt. Älä yritä viestiä kaikille mahdollisille tahoille samaan aikaan ja samoilla keinoilla. Kohderyhmän tuntemus on vaikuttavuusviestinnässäkin tärkeintä. </span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":240}"> </span></li> <li data-leveltext="" data-font="Symbol" data-listid="16" data-list-defn-props="{"335552541":1,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" aria-setsize="-1" data-aria-posinset="3" data-aria-level="1"><span data-contrast="auto">Pyri rajaamaan tärkeimmät kohderyhmäsi mahdollisimman tarkasti. Keitä kaikkia esim. ryhmä ”päättäjät” teidän työnne kohdalla sisällään? Listaa ja nimeä!</span><i><span data-contrast="auto"> </span></i><span data-contrast="auto"> </span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":240}"> </span></li> <li data-leveltext="" data-font="Symbol" data-listid="16" data-list-defn-props="{"335552541":1,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" aria-setsize="-1" data-aria-posinset="3" data-aria-level="1"><span data-contrast="auto">Kun haluat viestiä ”suurelle yleisölle”, mieti vielä, voiko sitäkin rajata ja viestiä kohdentaa laajan yleisön sisällä. Hyvin laajan yleisön tavoittaminen on vaikeaa ja nielee paljon resursseja, ja hyvin epämääräiselle joukkiolle suunnattu viesti ei välttämättä ole tehokas. </span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":240}"> </span></li> </ul> </div> </div> </div> <div class="border-b border-grey mx-2xl mb-s"> <button id="tab-2-accordion-1-summary-3" class="group/summary inline-flex justify-between items-center w-full pt-5xs pb-4xs headline-m font-bold" jss="accordion-summary" aria-controls="tab-2-accordion-1-details-3" aria-expanded="false"> Mitä – viestinnän sisällöt <svg width="40" height="40" viewBox="0 0 40 40" class="transition-all fill-none group-[.expanded]/summary:fill-brand-turquoise group-[.expanded]/summary:rotate-45" xmlns="http://www.w3.org/2000/svg"> <rect x="0.5" y="0.500977" width="39" height="39" rx="19.5" class="stroke-brand-turquoise"/> <path d="M19 28.001V21.001H12V19.001H19V12.001H21V19.001H28V21.001H21V28.001H19Z" class="fill-brand-turquoise group-[.expanded]/summary:fill-brand-lime"/> </svg> </button> <div id="tab-2-accordion-1-details-3" class="invisible transition-all opacity-0 h-0" jss="accordion-details" aria-labelledby="tab-2-accordion-1-summary-3"> <div class="content pb-3xs"><ul> <li data-leveltext="" data-font="Symbol" data-listid="17" data-list-defn-props="{"335552541":1,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" aria-setsize="-1" data-aria-posinset="1" data-aria-level="1"><span data-contrast="none">Millaista tietoa teillä jo on tai millaista tietoa pystytte tuottamaan</span><span data-contrast="none"> </span><span data-contrast="none">työnne tuloksista ja pidemmän aikavälin</span><span data-contrast="none"> </span><span data-contrast="none">vaikuttavuudesta?</span><span data-contrast="none"> </span><span data-contrast="none">Hyödynnä työn arviointia ja seurantaa</span><span data-contrast="none"> </span><span data-contrast="none">varten kerätty data, kyselyt ja haastattelut!</span><span data-contrast="none"> </span><span data-contrast="auto"> </span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":240}"> </span></li> <li data-leveltext="" data-font="Symbol" data-listid="17" data-list-defn-props="{"335552541":1,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" aria-setsize="-1" data-aria-posinset="2" data-aria-level="1"><span data-contrast="none">Mitä vaikuttavuusviestintänne tärkeimmät</span><span data-contrast="none"> </span><span data-contrast="none">kohderyhmät jo tietävät työstänne? Mitä he eivät tiedä</span><span data-contrast="none"> </span><span data-contrast="none">tai mistä on ehkä vääriä käsityksiä/mielikuvia?</span><span data-contrast="auto"> </span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":240}"> </span></li> <li data-leveltext="" data-font="Symbol" data-listid="17" data-list-defn-props="{"335552541":1,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" aria-setsize="-1" data-aria-posinset="3" data-aria-level="1"><span data-contrast="none">Mitä asioita työnne tuloksista on tärkeää kertoa? Mitä</span><span data-contrast="none"> </span><span data-contrast="none">asioita kertomalla asettamanne tavoite toteutuu</span><span data-contrast="none"> </span><span data-contrast="none">parhaiten? </span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":240}"> </span></li> <li data-leveltext="" data-font="Symbol" data-listid="17" data-list-defn-props="{"335552541":1,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" aria-setsize="-1" data-aria-posinset="4" data-aria-level="1"><span data-contrast="none">Mikä voisi olla vaikuttavuusviestintänne</span><span data-contrast="none"> </span><span data-contrast="none">ydinviesti?</span><span data-contrast="none"> </span><span data-contrast="none"><span data-contrast="none">Valitse niitä 1–</span></span><span data-contrast="none">3 kerralla. Älä yritä kertoa kerralla kaikesta, tai et saa viestiäsi perille. </span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":240}"> </span></li> </ul> </div> </div> </div> <div class="border-b border-grey mx-2xl mb-s"> <button id="tab-2-accordion-1-summary-4" class="group/summary inline-flex justify-between items-center w-full pt-5xs pb-4xs headline-m font-bold" jss="accordion-summary" aria-controls="tab-2-accordion-1-details-4" aria-expanded="false"> Miten – viestinnän keinovalikoima ja tyylilaji <svg width="40" height="40" viewBox="0 0 40 40" class="transition-all fill-none group-[.expanded]/summary:fill-brand-turquoise group-[.expanded]/summary:rotate-45" xmlns="http://www.w3.org/2000/svg"> <rect x="0.5" y="0.500977" width="39" height="39" rx="19.5" class="stroke-brand-turquoise"/> <path d="M19 28.001V21.001H12V19.001H19V12.001H21V19.001H28V21.001H21V28.001H19Z" class="fill-brand-turquoise group-[.expanded]/summary:fill-brand-lime"/> </svg> </button> <div id="tab-2-accordion-1-details-4" class="invisible transition-all opacity-0 h-0" jss="accordion-details" aria-labelledby="tab-2-accordion-1-summary-4"> <div class="content pb-3xs"><ul> <li data-leveltext="" data-font="Symbol" data-listid="18" data-list-defn-props="{"335552541":1,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" aria-setsize="-1" data-aria-posinset="1" data-aria-level="1"><span data-contrast="none">Mikä olikaan tärkein viestisi ja kenelle sen suuntaat?</span><span data-contrast="auto"> </span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":240}"> </span></li> <li data-leveltext="" data-font="Symbol" data-listid="18" data-list-defn-props="{"335552541":1,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" aria-setsize="-1" data-aria-posinset="2" data-aria-level="1"><span data-contrast="none">Millaisia tunteita/reaktioita haluat herättää vastaanottajassa? Millaisella materiaalilla se onnistuisi parhaiten? </span><span data-contrast="auto"> </span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":240}"> </span></li> <li data-leveltext="" data-font="Symbol" data-listid="18" data-list-defn-props="{"335552541":1,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" aria-setsize="-1" data-aria-posinset="3" data-aria-level="1"><span data-contrast="none">Millaista tietoaineistoa teillä on käytettävissä? (</span>Esim. data, kyselytulokset, haastatteluaineistot) <span data-contrast="none">Millaista materiaalia niistä voisi parhaimmillaan syntyä? </span><span data-contrast="auto"> </span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":240}"> </span></li> <li data-leveltext="" data-font="Symbol" data-listid="18" data-list-defn-props="{"335552541":1,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" aria-setsize="-1" data-aria-posinset="3" data-aria-level="1"><span data-contrast="none">Millaiset resurssit (aika, raha, osaamiset) materiaalituotantoon on käytettävissä? </span><span data-contrast="auto"></span><span data-contrast="none">Miten tavoitatte vastaanottajan materiaalin äärelle? Missä tilanteissa/välineissä/kanavissa sitä voitaisiin käyttää tai sille olisi selkein tarve? </span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":240}"> </span></li> <li data-leveltext="" data-font="Symbol" data-listid="18" data-list-defn-props="{"335552541":1,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" aria-setsize="-1" data-aria-posinset="3" data-aria-level="1"><span data-contrast="none">Miten tavoitatte näitä ryhmiä tällä hetkellä? Toimivatko samat kanavat vai tarvitaanko uusia? </span><span data-contrast="auto"></span><span data-contrast="none">Mitä kanavia yhteisösi jo käyttää muussa viestinnässä? Seuraavatko vaikuttavuusviestinnän kohderyhmät näitä – vai eivät?</span><span data-contrast="auto"> </span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":240}"> </span></li> <li data-leveltext="" data-font="Symbol" data-listid="18" data-list-defn-props="{"335552541":1,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" aria-setsize="-1" data-aria-posinset="3" data-aria-level="1"><span data-contrast="none">Mikä on paras ajankohta viestin levittämiseen? </span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":240}"> </span></li> </ul> </div> </div> </div> <h2><b><span data-contrast="auto">Sovella käytännössä</span></b><span data-contrast="auto"> </span></h2> <p><span data-contrast="auto">Laadi hankkeellesi tai muulle toiminnalle viestintäsuunnitelma, jossa on kirjoitettu auki vastaukset yllä oleviin kysymyksiin, ja josta tulee ilmi laadittu työnjako. Jos teet vaikuttavuusviestintää esimerkiksi hankkeessa, ota huomioon rahoittajan vaatimukset esimerkiksi hankeohjelman logon käytöstä, sekä oman järjestösi yleinen viestintäohje. Pienilläkin resursseilla voi saada aikaan vaikuttavaa viestintää, mutta se vaatii hyvää suunnittelua. </span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":240}"> </span></p> <p><span data-contrast="auto">Millaista on kiinnostava vaikuttavuusviestinnän materiaali? Kokeile vaikkapa näitä: </span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":240}"> </span></p> <ul> <li data-leveltext="" data-font="Symbol" data-listid="19" data-list-defn-props="{"335552541":1,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" aria-setsize="-1" data-aria-posinset="1" data-aria-level="1"><b><span data-contrast="auto">Infografiikka. </span></b><span data-contrast="auto"> Hyödynnä isoja tai pieniä graafeja </span><span data-contrast="none">somessa, diaesityksissä tai printtinä. Alkuun pääset erilaisilla verkosta löytyvillä maksuttomillakin ohjelmistoilla. </span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":240}"> </span></li> <li data-leveltext="" data-font="Symbol" data-listid="19" data-list-defn-props="{"335552541":1,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" aria-setsize="-1" data-aria-posinset="2" data-aria-level="1"><b><span data-contrast="none">Diaesitys. </span></b><span data-contrast="none">Hyödynnä näitä tapaamisissa ja tausta-aineistona.</span><span data-contrast="auto"> </span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":240}"> </span></li> <li data-leveltext="" data-font="Symbol" data-listid="19" data-list-defn-props="{"335552541":1,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" aria-setsize="-1" data-aria-posinset="3" data-aria-level="1"><b><span data-contrast="none">Henkilötarina/haastattelu. </span></b><span data-contrast="none">Tarinallistaminen on viime vuosina ollut tärkeä osa vaikuttavuusviestintää. Näitä voit esittää teksti- tai videomuodossa. Hyödynnä somessa, verkossa ja printtituotteissa.</span><span data-contrast="auto"> </span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":240}"> </span></li> <li data-leveltext="" data-font="Symbol" data-listid="19" data-list-defn-props="{"335552541":1,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" aria-setsize="-1" data-aria-posinset="4" data-aria-level="1"><b><span data-contrast="none">Video. </span></b><span data-contrast="none">Hyödynnä tapaamisissa, somessa, verkossa ja tilaisuuksissa/tapahtumissa. </span><span data-contrast="auto"> </span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":240}"> </span></li> <li data-leveltext="" data-font="Symbol" data-listid="19" data-list-defn-props="{"335552541":1,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" aria-setsize="-1" data-aria-posinset="5" data-aria-level="1"><b><span data-contrast="none">Sitaatit tai lyhyet kokemustarinat. </span></b><span data-contrast="none">Hyödynnä somessa, diaesityksissä, esitteissä, verkkosivuilla… </span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":240}"> </span></li> <li data-leveltext="" data-font="Symbol" data-listid="19" data-list-defn-props="{"335552541":1,"335559684":-2,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"hybridMultilevel"}" aria-setsize="-1" data-aria-posinset="5" data-aria-level="1"><b><span data-contrast="none">Esite/pieni julkaisu </span></b><span data-contrast="none">työn vaikutuksista ja toimintalogiikasta. Hyödynnä tapaamisissa, tilaisuuksissa ja tapahtumissa. Postita vastaanottajille. </span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":240}"><br /> </span></li> </ul> <p><span data-contrast="auto">Viestinnän tulosten mittaaminen on olennainen osa viestintää. Esimerkiksi hankkeissa viestinnälle on usein asetettu omiakin tavoitteita. Mieti viestinnän tavoitteet ja mittarit kuntoon jo suunnitteluvaiheessa! </span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":240}"> </span></p> <h3><b><span data-contrast="auto">Miten mittaat viestinnän onnistumista? </span></b></h3> <p><span data-contrast="auto">Digitaalisista kanavista on nykyään helppo saada paljon dataa viestin tavoittavuudesta ja yleisön koosta. Mieti kuitenkin sitä, minne kaikkialle käyttämäsi seurannan työkalut jakavat käyttäjistä ja seuraajista kerättyä tietoa ja tietosuoja-asioita. </span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":240}"> </span></p> <p><span data-contrast="auto">Pohdi ensin huolellisesti, </span><i><span data-contrast="auto">mistä numerot kertovat </span></i><span data-contrast="auto">ja valitse sellaiset mittarit, jotka mittaavat oikeasti viestintäsi </span><i><span data-contrast="auto">tavoitteiden </span></i><span data-contrast="auto">toteutumista. Kuten kaikessa arvioinnissa, kerää vain olennaista tietoa, joka kuvaa muutosta. </span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":240}"> </span></p> <p><span data-contrast="auto">Aloita kysymällä itseltäsi: mistä tiedämme, että vaikuttavuusviestintämme on onnistunut? Mitä muutoksia viestinnän pitäisi tuottaa? Miten voimme saada siitä tietoa? </span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":240}"> </span></p> <p><span data-contrast="auto">Usein pelkkä numerotieto ei riitä kertomaan viestinnän onnistumisesta. Muista myös laadullinen tiedonkeruu – eli kysy suoraan kohderyhmiltäsi. Tässä voit hyödyntää ryhmähaastatteluja, kyselyitä, palautekeskusteluja ja muita keinoja. </span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":240}"> </span></p> <p><span data-contrast="auto">Pysähdy mittareiden ääreen säännöllisesti, niin tiedät, miten homma sujuu. Hyödynnä keräämäsi tieto viestinnän ja muun toiminnan kehittämisessä. </span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":240}"> </span></p> <p><span data-contrast="auto">Viestinnän mittaaminen tuo tietoa onnistumisista. Muista kiittää ja kehua! </span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":240}"> </span></p> <h2>Järjestön tarina</h2> <p>“<a href="https://www.intory.fi/">Into – etsivä nuorisotyö ja työpajatoiminta ry:n</a> keskeisin toiminnan arvioinnin työkalu on <a href="https://www.intory.fi/tyopajatoiminta/sovari/">Sovari-mittari</a>. Keräämme Sovarilla valtakunnallisesti yhdenmukaista tietoa etsivän nuorisotyön ja työpajatoiminnan laadusta ja vaikutuksista.</p> <p>Kyseessä ei siis ole Inton oman toiminnan arviointi, vaan nimenomaan kentän ammattilaisten työhön keskittyvä prosessi. Sovarin avulla osoitamme etsivän nuorisotyön ja työpajatoiminnan inhimillisiä ja yhteiskunnallisia vaikutuksia. Tiedontuotanto perustuu vahvaan yhteistyöhön Inton työntekijöiden, alueellisten koordinaattoreiden, AVI:en ja paikallistason työntekijöiden välillä. Joka vuosi Sovari-vastauksista koostetaan myös valtakunnalliset raportit ja infograafit etsivän nuorisotyön ja työpajatoiminnan sekä Inton vaikuttamistyön tueksi.</p> <p>Sovari-tulokset ovat vaikutus- ja vaikuttavuusviestinnän kannalta erittäin hyödyllisiä. Niistä viestimällä lisäämme päättäjien, rahoittajien ja yhteistyöverkostojen tietämystä etsivästä nuorisotyöstä ja työpajatoiminnasta. Päättäjien tietoisuus näiden palvelujen vaikuttavuudesta varmistaa osaltaan sitä, että toiminnalle löytyy tarvittavat resurssit ja toimintaedellytykset.</p> <p>Inton strategia vaikuttavuusviestinnässä on kolmitahoinen. Tuotamme valtakunnalliset Sovari-koosteet ja infograafit, joista viestimme omissa kanavissamme. Esimerkiksi tänä syksynä vaikuttavuusluvuista kertovista infograafeista on palasteltu sosiaaliseen mediaan nostoja.</p> <p>Samalla kentän toimijat saavat omat Sovari-tuloksensa käyttöönsä ja autamme heitä viestimään etsivästä nuorisotyöstä ja työpajatoiminnasta omissa verkostoissaan. Osana tätä työtä olemme kehittäneet infograafi-pohjat, joihin paikalliset toimijat voivat tiivistää ja esittää tuloksiaan. Kannustamme ja ohjaamme paikallisia toimijoita myös some-viestintään.</p> <p>Kolmantena merkittävänä kärkenä on suoraan viranomaisille ja päättäjille lähtevä vaikuttavuustieto. Inton vaikuttamisviestintä perustuu vaikuttavuudesta viestimiseen: tuotamme päätöksenteon tueksi luotettavaa ja vertailukelpoista dataa siitä, millaisia sosiaalisen vahvistumisen kokemuksia nuoret ja aikuiset ovat saaneet palvelujaksonsa aikana.”</p> <p><img loading="lazy" decoding="async" class="alignnone size-medium wp-image-290" src="https://vaikuttavasti.fi/wp-content/uploads/2023/04/Nimeton-malli-26-300x300.png" alt="Riitta Kinnunen henkilökuva." width="300" height="300" srcset="https://vaikuttavasti.fi/wp-content/uploads/2023/04/Nimeton-malli-26-300x300.png 300w, https://vaikuttavasti.fi/wp-content/uploads/2023/04/Nimeton-malli-26-150x150.png 150w, https://vaikuttavasti.fi/wp-content/uploads/2023/04/Nimeton-malli-26.png 512w" sizes="auto, (max-width: 300px) 100vw, 300px" /></p> <p><strong>Riitta Kinnunen</strong><br /> Vaikuttavuuden asiantuntija, Into ry</p> <p><img loading="lazy" decoding="async" class="alignnone size-medium wp-image-288" src="https://vaikuttavasti.fi/wp-content/uploads/2023/04/Nimeton-malli-25-300x300.png" alt="Annemari Kivivuori henkilökuva." width="300" height="300" srcset="https://vaikuttavasti.fi/wp-content/uploads/2023/04/Nimeton-malli-25-300x300.png 300w, https://vaikuttavasti.fi/wp-content/uploads/2023/04/Nimeton-malli-25-150x150.png 150w, https://vaikuttavasti.fi/wp-content/uploads/2023/04/Nimeton-malli-25.png 512w" sizes="auto, (max-width: 300px) 100vw, 300px" /></p> <p><span class="ui-provider eo ckh bjs cki ckj ckk ckl ckm ckn cko ckp ckq ckr cks ckt cku ckv ckw ckx cky ckz cla clb clc cld cle clf clg clh cli clj clk cll clm cln" dir="ltr"><strong>Annemari Kivivuori</strong><br /> Viestintäpäällikkö, Into ry</span></p> <div class="exercise rounded-4xs p-s bg-brand-turquoise light-text"> <h2><b><span data-contrast="auto">Pohdi ja opi </span></b></h2> <ol> <li data-leveltext="%1." data-font="Calibri,Times New Roman" data-listid="21" data-list-defn-props="{"335552541":0,"335559684":-1,"335559685":720,"335559991":360,"469769242":[65533,0],"469777803":"left","469777804":"%1.","469777815":"hybridMultilevel"}" aria-setsize="-1" data-aria-posinset="1" data-aria-level="1"><span data-contrast="auto">Keille suuntaat viestintää? Ovatko ryhmät joka toiminnossa samoja, vai pitäisikö niitä rajata toiminnoittain? Voisiko teillä kohdentaa viestiä aiempaa paremmin? </span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":240}"> </span></li> <li data-leveltext="%1." data-font="Calibri,Times New Roman" data-listid="21" data-list-defn-props="{"335552541":0,"335559684":-1,"335559685":720,"335559991":360,"469769242":[65533,0],"469777803":"left","469777804":"%1.","469777815":"hybridMultilevel"}" aria-setsize="-1" data-aria-posinset="1" data-aria-level="1"><span data-contrast="auto">Millä resursseilla teette hankeviestintää? Voitteko hyödyntää esimerkiksi verkostojanne lisäresurssina? </span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":240}"> </span></li> </ol> </div> <button class="tw-button-primary " data-target="resources" aria-controls="resources" href="#resources" jss="tablink">Lisälukemista</button> </div> </div> </div> <div class="tabpanel hidden col-span-full m960:col-span-9 m960:row-start-3 m960:row-end-5" aria-labelledby="tab-resources" id="resources" role="tabpanel" jss="tabpanel"> <div class="wysiwyg"> <p><span data-contrast="auto">Noora Jokisen aineiston lisäksi o</span><span data-contrast="auto">lemme hyödyntäneet tässä osiossa seuraavia aineistoja, joiden avulla voit syventää osaamistasi. </span><span data-contrast="auto"> </span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":240}"> </span></p> <ul> <li><a href="https://www.hyvanmitta.fi/vaikuttavuusviestinta/kehittamistyon-oppeja/"><span data-contrast="none">Vaikuttavuusviestinnän kehittämistyön 10 oppia</span></a><span data-contrast="auto"> – </span><span data-contrast="auto">Hyvän mitta</span><span data-ccp-props="{"201341983":0,"335559739":160,"335559740":240}"> </span></li> <li><a href="https://www.soste.fi/jasenjarjestoille/vaikuttaminen-ja-viestinta/"><span data-contrast="none">Vaikuttaminen ja viestintä </span></a><span data-contrast="none">– </span><span data-contrast="auto">Soste</span><span data-ccp-props="{"201341983":0,"335559739":160,"335559740":240}"> </span></li> <li><a class="Hyperlink SCXW168879350 BCX9" href="https://nlctb.org/tips/communicating-nonprofit-impact/" target="_blank" rel="noreferrer noopener"><span class="TextRun Underlined SCXW168879350 BCX9" lang="FI-FI" xml:lang="FI-FI" data-contrast="none"><span class="NormalTextRun SCXW168879350 BCX9" data-ccp-charstyle="Hyperlink">Why</span> <span class="NormalTextRun SCXW168879350 BCX9" data-ccp-charstyle="Hyperlink">Nonprofits</span> <span class="NormalTextRun SCXW168879350 BCX9" data-ccp-charstyle="Hyperlink">Must</span> <span class="NormalTextRun SCXW168879350 BCX9" data-ccp-charstyle="Hyperlink">Think</span> <span class="NormalTextRun SCXW168879350 BCX9" data-ccp-charstyle="Hyperlink">Differently</span> <span class="NormalTextRun SCXW168879350 BCX9" data-ccp-charstyle="Hyperlink">About</span> <span class="NormalTextRun SCXW168879350 BCX9" data-ccp-charstyle="Hyperlink">Measuring</span><span class="NormalTextRun SCXW168879350 BCX9" data-ccp-charstyle="Hyperlink"> and Reporting </span><span class="NormalTextRun SCXW168879350 BCX9" data-ccp-charstyle="Hyperlink">Impact</span></span></a><span class="TextRun SCXW168879350 BCX9" lang="FI-FI" xml:lang="FI-FI" data-contrast="auto"><span class="NormalTextRun SCXW168879350 BCX9"> </span><span class="NormalTextRun SCXW168879350 BCX9">– </span><span class="NormalTextRun SpellingErrorV2Themed SCXW168879350 BCX9">Nonprofit</span> <span class="NormalTextRun SpellingErrorV2Themed SCXW168879350 BCX9">Leadership</span><span class="NormalTextRun SCXW168879350 BCX9"> Center</span></span><span class="EOP SCXW168879350 BCX9" data-ccp-props="{"201341983":0,"335559739":160,"335559740":259}"> </span></li> </ul> </div> </div> <div class="tabpanel hidden col-span-full m960:col-span-9 m960:row-start-3" aria-labelledby="tab-quiz" id="quiz" role="tabpanel" jss="tabpanel"> <div class="wysiwyg"> <form jss="quiz"> <ol class="quiz numbered bg-brand-light-grey rounded-4xs p-s pl-s body-m flex flex-col gap-y-m"> <li class="pl-s before:absolute before:font-bold before:top-0 before:left-0"> <fieldset class="group/answer flex flex-col gap-y-3xs items-start"> <legend class="font-bold mb-3xs">Miten viestit uusille vapaaehtoisille toimintanne onnistumisesta? </legend> <label class="flex gap-x-2xs" for="tab-4-quiz-1-question-1-answer-1" data-secret="false"> <input class="appearance-none grid grid-cols-[1em_auto] place-content-center w-xs h-xs bg-light-grey m-0 font-[inherit] rounded-full text-light-grey border-solid border-4 checked:border-6 border-light-grey focus:border-brand-dark-grey hover:border-brand-dark-grey checked:border-brand-dark-grey checked:bg-brand-dark-grey group-[.correct]/answer:checked:bg-brand-turquoise group-[.incorrect]/answer:checked:bg-brand-lime" type="radio" id="tab-4-quiz-1-question-1-answer-1" name="tab-4-quiz-1-question-1" jss="quiz-option"> Jaan vuosikertomuksen tekstiversion verkkoon. Perusteellinen tieto houkuttelee. </label> <label class="flex gap-x-2xs" for="tab-4-quiz-1-question-1-answer-2" data-secret="true"> <input class="appearance-none grid grid-cols-[1em_auto] place-content-center w-xs h-xs bg-light-grey m-0 font-[inherit] rounded-full text-light-grey border-solid border-4 checked:border-6 border-light-grey focus:border-brand-dark-grey hover:border-brand-dark-grey checked:border-brand-dark-grey checked:bg-brand-dark-grey group-[.correct]/answer:checked:bg-brand-turquoise group-[.incorrect]/answer:checked:bg-brand-lime" type="radio" id="tab-4-quiz-1-question-1-answer-2" name="tab-4-quiz-1-question-1" jss="quiz-option"> Jaan infograafeja onnistumisesta ja tuloksista someen. Kuvan ja tekstin yhdistäminen helpottaa viestin perille menemistä. </label> <label class="flex gap-x-2xs" for="tab-4-quiz-1-question-1-answer-3" data-secret="false"> <input class="appearance-none grid grid-cols-[1em_auto] place-content-center w-xs h-xs bg-light-grey m-0 font-[inherit] rounded-full text-light-grey border-solid border-4 checked:border-6 border-light-grey focus:border-brand-dark-grey hover:border-brand-dark-grey checked:border-brand-dark-grey checked:bg-brand-dark-grey group-[.correct]/answer:checked:bg-brand-turquoise group-[.incorrect]/answer:checked:bg-brand-lime" type="radio" id="tab-4-quiz-1-question-1-answer-3" name="tab-4-quiz-1-question-1" jss="quiz-option"> Jaan valokuvia kansiossa verkkosivulle. Ne puhuvat kyllä puolestaan. </label> <div class="hidden" jss="quiz-feedback"> <div class="m640:ml-l bg-light-grey py-5xs px-4xs rounded-6"> <span class="group-[.incorrect]/answer:hidden">Oikein! Kuvaa ja tekstiä yhdistävät viestintämateriaalit ovat tehokkaimpia. </span> <span class="group-[.correct]/answer:hidden">Väärin. Kuvaa ja tekstiä yhdistävät viestintämateriaalit ovat tehokkaimpia. Varmista, että ne ovat tasapainossa keskenään. </span> </div> </div> </fieldset> </li> <li class="pl-s before:absolute before:font-bold before:top-0 before:left-0"> <fieldset class="group/answer flex flex-col gap-y-3xs items-start"> <legend class="font-bold mb-3xs">Ketkä hyötyvät vaikuttavuusviestinnästä? </legend> <label class="flex gap-x-2xs" for="tab-4-quiz-1-question-2-answer-1" data-secret="true"> <input class="appearance-none grid grid-cols-[1em_auto] place-content-center w-xs h-xs bg-light-grey m-0 font-[inherit] rounded-full text-light-grey border-solid border-4 checked:border-6 border-light-grey focus:border-brand-dark-grey hover:border-brand-dark-grey checked:border-brand-dark-grey checked:bg-brand-dark-grey group-[.correct]/answer:checked:bg-brand-turquoise group-[.incorrect]/answer:checked:bg-brand-lime" type="radio" id="tab-4-quiz-1-question-2-answer-1" name="tab-4-quiz-1-question-2" jss="quiz-option"> Omat työntekijät </label> <label class="flex gap-x-2xs" for="tab-4-quiz-1-question-2-answer-2" data-secret="true"> <input class="appearance-none grid grid-cols-[1em_auto] place-content-center w-xs h-xs bg-light-grey m-0 font-[inherit] rounded-full text-light-grey border-solid border-4 checked:border-6 border-light-grey focus:border-brand-dark-grey hover:border-brand-dark-grey checked:border-brand-dark-grey checked:bg-brand-dark-grey group-[.correct]/answer:checked:bg-brand-turquoise group-[.incorrect]/answer:checked:bg-brand-lime" type="radio" id="tab-4-quiz-1-question-2-answer-2" name="tab-4-quiz-1-question-2" jss="quiz-option"> Nykyiset vapaaehtoiset </label> <label class="flex gap-x-2xs" for="tab-4-quiz-1-question-2-answer-3" data-secret="true"> <input class="appearance-none grid grid-cols-[1em_auto] place-content-center w-xs h-xs bg-light-grey m-0 font-[inherit] rounded-full text-light-grey border-solid border-4 checked:border-6 border-light-grey focus:border-brand-dark-grey hover:border-brand-dark-grey checked:border-brand-dark-grey checked:bg-brand-dark-grey group-[.correct]/answer:checked:bg-brand-turquoise group-[.incorrect]/answer:checked:bg-brand-lime" type="radio" id="tab-4-quiz-1-question-2-answer-3" name="tab-4-quiz-1-question-2" jss="quiz-option"> Tulevat vapaaehtoiset </label> <div class="hidden" jss="quiz-feedback"> <div class="m640:ml-l bg-light-grey py-5xs px-4xs rounded-6"> <span class="group-[.incorrect]/answer:hidden">Kaikki vaihtoehdot ovat oikein! Vaikuttavuusviestinnästä hyötyvät kaikki, joita yhdistyksen tai järjestön työ koskettaa. Myös heitä, joita halutaan saada toimintaan. </span> <span class="group-[.correct]/answer:hidden">Väärin.</span> </div> </div> </fieldset> </li> <li class="pl-s before:absolute before:font-bold before:top-0 before:left-0"> <fieldset class="group/answer flex flex-col gap-y-3xs items-start"> <legend class="font-bold mb-3xs">Totta vai tarua: Vaikuttavuusviestinnän arvioinnissa kannattaa hyödyntää esim. Sosiaalisen median analytiikkaa mahdollisimman laajasti, jotta rahoittajalle selviää koko kuva onnistumisesta. </legend> <label class="flex gap-x-2xs" for="tab-4-quiz-1-question-3-answer-1" data-secret="false"> <input class="appearance-none grid grid-cols-[1em_auto] place-content-center w-xs h-xs bg-light-grey m-0 font-[inherit] rounded-full text-light-grey border-solid border-4 checked:border-6 border-light-grey focus:border-brand-dark-grey hover:border-brand-dark-grey checked:border-brand-dark-grey checked:bg-brand-dark-grey group-[.correct]/answer:checked:bg-brand-turquoise group-[.incorrect]/answer:checked:bg-brand-lime" type="radio" id="tab-4-quiz-1-question-3-answer-1" name="tab-4-quiz-1-question-3" jss="quiz-option"> Totta. </label> <label class="flex gap-x-2xs" for="tab-4-quiz-1-question-3-answer-2" data-secret="true"> <input class="appearance-none grid grid-cols-[1em_auto] place-content-center w-xs h-xs bg-light-grey m-0 font-[inherit] rounded-full text-light-grey border-solid border-4 checked:border-6 border-light-grey focus:border-brand-dark-grey hover:border-brand-dark-grey checked:border-brand-dark-grey checked:bg-brand-dark-grey group-[.correct]/answer:checked:bg-brand-turquoise group-[.incorrect]/answer:checked:bg-brand-lime" type="radio" id="tab-4-quiz-1-question-3-answer-2" name="tab-4-quiz-1-question-3" jss="quiz-option"> Tarua. </label> <div class="hidden" jss="quiz-feedback"> <div class="m640:ml-l bg-light-grey py-5xs px-4xs rounded-6"> <span class="group-[.incorrect]/answer:hidden">Oikein! Kannattaa keskittyä vain halutun muutoksen kannalta olennaisimpiin mittareihin ja tunnuslukuihin. </span> <span class="group-[.correct]/answer:hidden">Väärin. Kannattaa keskittyä vain halutun muutoksen kannalta olennaisimpiin mittareihin ja tunnuslukuihin. Keräätkö liikaa tietoa ja onko se kaikki tarkoituksenmukaista? </span> </div> </div> </fieldset> </li> </ol> </form> </div> </div> </div> </div> </section> <section id="module-picker-2" class="module-picker bg-dark-turquoise text-white py-block-padding px-base-padding relative overflow-hidden"> <div class="content-wrapper grid-base gap-y-m"> <h2 class="col-span-full headline-l">Koulutukset</h2> <div class="relative col-span-full grid-base repeat-rows"> <svg width="750" height="750" viewBox="0 0 750 750" class="hidden m960:block absolute m-auto top-0 bottom-0 right-0 mr-[-25%] animate-slow-rotate" fill="none" xmlns="http://www.w3.org/2000/svg"> <rect x="748.826" y="374.767" width="529" height="529" transform="rotate(135 748.826 374.767)" stroke="#DCF000"/> </svg> <div class="hidden col-span-full m960:col-span-7 m960:col-start-6 m960:row-start-1 m960:row-span-full py-xs m960:grid m960:grid-cols-7 gap-[inherit]" jss="default-img"> <span class="relative hidden m960:block col-span-3 aspect-3/4 max-w-full rounded-4xs overflow-hidden" jss="lazy-reveal"> <img decoding="async" src="https://vaikuttavasti.fi/wp-content/uploads/2023/04/Frontpage-option-1-1024x683.jpg" loading="lazy" class="w-full h-full object-cover object-center" alt="" /> </span> </div> <a id="module-picker-2-link-1" class="hidden m960:flex gap-x-5xs items-center col-[1/span_5] row-start-auto row-end-auto py-4xs body-m leading-2 font-bold" href="https://vaikuttavasti.fi/vaikuttavuuden-kasitteet/" aria-controls="module-picker-2-panel-1" aria-expanded="false" jss="accordion-link"> Vaikuttavuuden käsitteet<svg width="12" height="12" viewBox="0 0 12 12" class="inline-block" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M6 0L4.94 1.06L9.13 5.25H0V6.75H9.13L4.94 10.94L6 12L12 6L6 0Z" class="fill-brand-lime"/> </svg> </a> <button id="module-picker-2-button-1" class="flex m960:hidden gap-x-3xs items-center col-span-full py-4xs body-m font-bold text-left" aria-controls="module-picker-2-panel-1" aria-expanded="false" jss="accordion-button"> Vaikuttavuuden käsitteet<svg width="12" height="12" viewBox="0 0 12 12" class="inline-block rotate-90 min-h-[12px] min-w-[12px]" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M6 0L4.94 1.06L9.13 5.25H0V6.75H9.13L4.94 10.94L6 12L12 6L6 0Z" class="fill-brand-lime"/> </svg> </button> <div id="module-picker-2-panel-1" class="col-span-full m960:col-span-7 m960:col-start-6 m960:row-start-1 m960:row-span-full transition-all opacity-0 h-0 m960:h-auto invisible z-0" aria-labelledby="module-picker-2-link-1 module-picker-2-button-1" jss="accordion-panel"> <div class="content flex flex-col gap-y-2xs m960:grid m960:grid-cols-7 m960:gap-x-base items-center py-xs"> <span class="relative hidden m960:block col-span-3 aspect-3/4 max-w-full rounded-4xs overflow-hidden" jss="lazy-reveal"> <img decoding="async" src="https://vaikuttavasti.fi/wp-content/uploads/2023/04/Vaikuttavuuden-kasitteet--1024x683.jpg" loading="lazy" class="w-full h-full object-cover object-center" alt="" /> </span> <p class="body-s col-span-4">Visio, tavoite, toiminta, resurssit, tuotos, tulos ja vaikutus – mitä ihmettä! Vaikuttavuuden käsitteet tutustuttaa sinut arvioinnin sanastoon. Kun peruskäsitteet ovat hallussa, pääsee oman toiminnan ja sen arvioinnin suunnittelu käyntiin. </p> <a class="tw-button-secondary group block m960:hidden" href="https://vaikuttavasti.fi/vaikuttavuuden-kasitteet/" >Lue lisää </a> </div> </div> <a id="module-picker-2-link-2" class="hidden m960:flex gap-x-5xs items-center col-[1/span_5] row-start-auto row-end-auto py-4xs body-m leading-2 font-bold" href="https://vaikuttavasti.fi/tavoitteet-ja-mittarit/" aria-controls="module-picker-2-panel-2" aria-expanded="false" jss="accordion-link"> Tavoitteet ja mittarit<svg width="12" height="12" viewBox="0 0 12 12" class="inline-block" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M6 0L4.94 1.06L9.13 5.25H0V6.75H9.13L4.94 10.94L6 12L12 6L6 0Z" class="fill-brand-lime"/> </svg> </a> <button id="module-picker-2-button-2" class="flex m960:hidden gap-x-3xs items-center col-span-full py-4xs body-m font-bold text-left" aria-controls="module-picker-2-panel-2" aria-expanded="false" jss="accordion-button"> Tavoitteet ja mittarit<svg width="12" height="12" viewBox="0 0 12 12" class="inline-block rotate-90 min-h-[12px] min-w-[12px]" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M6 0L4.94 1.06L9.13 5.25H0V6.75H9.13L4.94 10.94L6 12L12 6L6 0Z" class="fill-brand-lime"/> </svg> </button> <div id="module-picker-2-panel-2" class="col-span-full m960:col-span-7 m960:col-start-6 m960:row-start-1 m960:row-span-full transition-all opacity-0 h-0 m960:h-auto invisible z-0" aria-labelledby="module-picker-2-link-2 module-picker-2-button-2" jss="accordion-panel"> <div class="content flex flex-col gap-y-2xs m960:grid m960:grid-cols-7 m960:gap-x-base items-center py-xs"> <span class="relative hidden m960:block col-span-3 aspect-3/4 max-w-full rounded-4xs overflow-hidden" jss="lazy-reveal"> <img decoding="async" src="https://vaikuttavasti.fi/wp-content/uploads/2023/04/Tavoitteet-ja-mittarit-1024x669.jpg" loading="lazy" class="w-full h-full object-cover object-center" alt="" /> </span> <p class="body-s col-span-4">Hyvä tavoite on parhaimmillaan mittari jo itsessään! Tässä koulutuksessa opit muodostamaan selkeän ja mitattavan tavoitteen. Koulutus tutustuttaa myös erilaisiin mittareihin ja auttaa valitsemaan omaan työhön sopivat. </p> <a class="tw-button-secondary group block m960:hidden" href="https://vaikuttavasti.fi/tavoitteet-ja-mittarit/" >Lue lisää </a> </div> </div> <a id="module-picker-2-link-3" class="hidden m960:flex gap-x-5xs items-center col-[1/span_5] row-start-auto row-end-auto py-4xs body-m leading-2 font-bold" href="https://vaikuttavasti.fi/arviointitiedon-keraaminen-ja-analysointi/" aria-controls="module-picker-2-panel-3" aria-expanded="false" jss="accordion-link"> Arviointitiedon kerääminen ja analysointi<svg width="12" height="12" viewBox="0 0 12 12" class="inline-block" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M6 0L4.94 1.06L9.13 5.25H0V6.75H9.13L4.94 10.94L6 12L12 6L6 0Z" class="fill-brand-lime"/> </svg> </a> <button id="module-picker-2-button-3" class="flex m960:hidden gap-x-3xs items-center col-span-full py-4xs body-m font-bold text-left" aria-controls="module-picker-2-panel-3" aria-expanded="false" jss="accordion-button"> Arviointitiedon kerääminen ja analysointi<svg width="12" height="12" viewBox="0 0 12 12" class="inline-block rotate-90 min-h-[12px] min-w-[12px]" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M6 0L4.94 1.06L9.13 5.25H0V6.75H9.13L4.94 10.94L6 12L12 6L6 0Z" class="fill-brand-lime"/> </svg> </button> <div id="module-picker-2-panel-3" class="col-span-full m960:col-span-7 m960:col-start-6 m960:row-start-1 m960:row-span-full transition-all opacity-0 h-0 m960:h-auto invisible z-0" aria-labelledby="module-picker-2-link-3 module-picker-2-button-3" jss="accordion-panel"> <div class="content flex flex-col gap-y-2xs m960:grid m960:grid-cols-7 m960:gap-x-base items-center py-xs"> <span class="relative hidden m960:block col-span-3 aspect-3/4 max-w-full rounded-4xs overflow-hidden" jss="lazy-reveal"> <img decoding="async" src="https://vaikuttavasti.fi/wp-content/uploads/2023/04/Vaikuttavuustiedon-keraaminen-ja-analysointi-1024x683.jpg" loading="lazy" class="w-full h-full object-cover object-center" alt="" /> </span> <p class="body-s col-span-4">Miten tietoa kannattaa kerätä ja säilyttää? Entä mitä kaikkea on syytä ottaa huomioon, kun analysoit kerättyä tietoa? Koulutuksessa perehdytään arviointikokonaisuuden suunnittelemiseen ja käydään läpi analysoimisen perusteet. </p> <a class="tw-button-secondary group block m960:hidden" href="https://vaikuttavasti.fi/arviointitiedon-keraaminen-ja-analysointi/" >Lue lisää </a> </div> </div> <a id="module-picker-2-link-4" class="hidden m960:flex gap-x-5xs items-center col-[1/span_5] row-start-auto row-end-auto py-4xs body-m leading-2 font-bold" href="https://vaikuttavasti.fi/arviointitiedon-hyodyntaminen/" aria-controls="module-picker-2-panel-4" aria-expanded="false" jss="accordion-link"> Arviointitiedon hyödyntäminen<svg width="12" height="12" viewBox="0 0 12 12" class="inline-block" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M6 0L4.94 1.06L9.13 5.25H0V6.75H9.13L4.94 10.94L6 12L12 6L6 0Z" class="fill-brand-lime"/> </svg> </a> <button id="module-picker-2-button-4" class="flex m960:hidden gap-x-3xs items-center col-span-full py-4xs body-m font-bold text-left" aria-controls="module-picker-2-panel-4" aria-expanded="false" jss="accordion-button"> Arviointitiedon hyödyntäminen<svg width="12" height="12" viewBox="0 0 12 12" class="inline-block rotate-90 min-h-[12px] min-w-[12px]" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M6 0L4.94 1.06L9.13 5.25H0V6.75H9.13L4.94 10.94L6 12L12 6L6 0Z" class="fill-brand-lime"/> </svg> </button> <div id="module-picker-2-panel-4" class="col-span-full m960:col-span-7 m960:col-start-6 m960:row-start-1 m960:row-span-full transition-all opacity-0 h-0 m960:h-auto invisible z-0" aria-labelledby="module-picker-2-link-4 module-picker-2-button-4" jss="accordion-panel"> <div class="content flex flex-col gap-y-2xs m960:grid m960:grid-cols-7 m960:gap-x-base items-center py-xs"> <span class="relative hidden m960:block col-span-3 aspect-3/4 max-w-full rounded-4xs overflow-hidden" jss="lazy-reveal"> <img decoding="async" src="https://vaikuttavasti.fi/wp-content/uploads/2023/04/Vaikuttavuustiedon-hyodyntaminen-1024x683.jpg" loading="lazy" class="w-full h-full object-cover object-center" alt="" /> </span> <p class="body-s col-span-4">Arviointitiedon tärkein käyttötarkoitus on oman järjestön kehittäminen. Sen lisäksi tietoa voi hyödyntää myös monella muulla tavalla, mm. tiedolla johtamisen työkaluna. Koulutuksessa perehdytään arviointitiedon monipuolisiin käyttötarkoituksiin. </p> <a class="tw-button-secondary group block m960:hidden" href="https://vaikuttavasti.fi/arviointitiedon-hyodyntaminen/" >Lue lisää </a> </div> </div> <a id="module-picker-2-link-5" class="hidden m960:flex gap-x-5xs items-center col-[1/span_5] row-start-auto row-end-auto py-4xs body-m leading-2 font-bold" href="https://vaikuttavasti.fi/vaikuttavuus-ja-viestinta/" aria-controls="module-picker-2-panel-5" aria-expanded="false" jss="accordion-link"> Vaikuttavuus ja viestintä<svg width="12" height="12" viewBox="0 0 12 12" class="inline-block" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M6 0L4.94 1.06L9.13 5.25H0V6.75H9.13L4.94 10.94L6 12L12 6L6 0Z" class="fill-brand-lime"/> </svg> </a> <button id="module-picker-2-button-5" class="flex m960:hidden gap-x-3xs items-center col-span-full py-4xs body-m font-bold text-left" aria-controls="module-picker-2-panel-5" aria-expanded="false" jss="accordion-button"> Vaikuttavuus ja viestintä<svg width="12" height="12" viewBox="0 0 12 12" class="inline-block rotate-90 min-h-[12px] min-w-[12px]" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M6 0L4.94 1.06L9.13 5.25H0V6.75H9.13L4.94 10.94L6 12L12 6L6 0Z" class="fill-brand-lime"/> </svg> </button> <div id="module-picker-2-panel-5" class="col-span-full m960:col-span-7 m960:col-start-6 m960:row-start-1 m960:row-span-full transition-all opacity-0 h-0 m960:h-auto invisible z-0" aria-labelledby="module-picker-2-link-5 module-picker-2-button-5" jss="accordion-panel"> <div class="content flex flex-col gap-y-2xs m960:grid m960:grid-cols-7 m960:gap-x-base items-center py-xs"> <span class="relative hidden m960:block col-span-3 aspect-3/4 max-w-full rounded-4xs overflow-hidden" jss="lazy-reveal"> <img decoding="async" src="https://vaikuttavasti.fi/wp-content/uploads/2023/04/Vaikuttavuusviestinta-1024x683.jpg" loading="lazy" class="w-full h-full object-cover object-center" alt="" /> </span> <p class="body-s col-span-4">Tietoa toiminnan tuloksista kaipaavat kaikki rahoittajista tuleviin vapaaehtoisiin. Millä kaikilla tavoilla oman työn tuloksista voi kertoa? Ota haltuun vaikuttavan viestinnän perusteet. </p> <a class="tw-button-secondary group block m960:hidden" href="https://vaikuttavasti.fi/vaikuttavuus-ja-viestinta/" >Lue lisää </a> </div> </div> <a id="module-picker-2-link-6" class="hidden m960:flex gap-x-5xs items-center col-[1/span_5] row-start-auto row-end-auto py-4xs body-m leading-2 font-bold" href="https://vaikuttavasti.fi/vaikuttavuuden-ja-arvioinnin-johtaminen-ja-koordinointi/" aria-controls="module-picker-2-panel-6" aria-expanded="false" jss="accordion-link"> Vaikuttavuuden ja arvioinnin johtaminen ja koordinointi<svg width="12" height="12" viewBox="0 0 12 12" class="inline-block" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M6 0L4.94 1.06L9.13 5.25H0V6.75H9.13L4.94 10.94L6 12L12 6L6 0Z" class="fill-brand-lime"/> </svg> </a> <button id="module-picker-2-button-6" class="flex m960:hidden gap-x-3xs items-center col-span-full py-4xs body-m font-bold text-left" aria-controls="module-picker-2-panel-6" aria-expanded="false" jss="accordion-button"> Vaikuttavuuden ja arvioinnin johtaminen ja koordinointi<svg width="12" height="12" viewBox="0 0 12 12" class="inline-block rotate-90 min-h-[12px] min-w-[12px]" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M6 0L4.94 1.06L9.13 5.25H0V6.75H9.13L4.94 10.94L6 12L12 6L6 0Z" class="fill-brand-lime"/> </svg> </button> <div id="module-picker-2-panel-6" class="col-span-full m960:col-span-7 m960:col-start-6 m960:row-start-1 m960:row-span-full transition-all opacity-0 h-0 m960:h-auto invisible z-0" aria-labelledby="module-picker-2-link-6 module-picker-2-button-6" jss="accordion-panel"> <div class="content flex flex-col gap-y-2xs m960:grid m960:grid-cols-7 m960:gap-x-base items-center py-xs"> <span class="relative hidden m960:block col-span-3 aspect-3/4 max-w-full rounded-4xs overflow-hidden" jss="lazy-reveal"> <img decoding="async" src="https://vaikuttavasti.fi/wp-content/uploads/2023/04/Vaikuttavuustyon-johtaminen-ja-koordinointi-1024x683.jpg" loading="lazy" class="w-full h-full object-cover object-center" alt="" /> </span> <p class="body-s col-span-4">Arvioinnissa johtamisen ja koordinoimisen rooli on suuri. Miten arviointiin osallistetaan koko yhteisö? Koulutuksessa käydään läpi vaikuttavuusarvioinnin toteuttamista omassa järjestössä. </p> <a class="tw-button-secondary group block m960:hidden" href="https://vaikuttavasti.fi/vaikuttavuuden-ja-arvioinnin-johtaminen-ja-koordinointi/" >Lue lisää </a> </div> </div> <a id="module-picker-2-link-7" class="hidden m960:flex gap-x-5xs items-center col-[1/span_5] row-start-auto row-end-auto py-4xs body-m leading-2 font-bold" href="https://vaikuttavasti.fi/jarjestokoulutuksen-arviointi/" aria-controls="module-picker-2-panel-7" aria-expanded="false" jss="accordion-link"> Järjestökoulutuksen arviointi<svg width="12" height="12" viewBox="0 0 12 12" class="inline-block" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M6 0L4.94 1.06L9.13 5.25H0V6.75H9.13L4.94 10.94L6 12L12 6L6 0Z" class="fill-brand-lime"/> </svg> </a> <button id="module-picker-2-button-7" class="flex m960:hidden gap-x-3xs items-center col-span-full py-4xs body-m font-bold text-left" aria-controls="module-picker-2-panel-7" aria-expanded="false" jss="accordion-button"> Järjestökoulutuksen arviointi<svg width="12" height="12" viewBox="0 0 12 12" class="inline-block rotate-90 min-h-[12px] min-w-[12px]" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M6 0L4.94 1.06L9.13 5.25H0V6.75H9.13L4.94 10.94L6 12L12 6L6 0Z" class="fill-brand-lime"/> </svg> </button> <div id="module-picker-2-panel-7" class="col-span-full m960:col-span-7 m960:col-start-6 m960:row-start-1 m960:row-span-full transition-all opacity-0 h-0 m960:h-auto invisible z-0" aria-labelledby="module-picker-2-link-7 module-picker-2-button-7" jss="accordion-panel"> <div class="content flex flex-col gap-y-2xs m960:grid m960:grid-cols-7 m960:gap-x-base items-center py-xs"> <span class="relative hidden m960:block col-span-3 aspect-3/4 max-w-full rounded-4xs overflow-hidden" jss="lazy-reveal"> <img decoding="async" src="https://vaikuttavasti.fi/wp-content/uploads/2023/04/Jarjestokoulutuksen-arviointi-1024x683.jpg" loading="lazy" class="w-full h-full object-cover object-center" alt="" /> </span> <p class="body-s col-span-4">Järjestökoulutuksen keskeinen tulos on oppiminen. Syntyneen oppimisen lisäksi voidaan arvioida monia muitakin koulutuksen osa-alueita. Miten voimme saada tietoa oppimisen vaikutuksista? Perehdy järjestökoulutuksen arvioinnin perusteisiin. </p> <a class="tw-button-secondary group block m960:hidden" href="https://vaikuttavasti.fi/jarjestokoulutuksen-arviointi/" >Lue lisää </a> </div> </div> <a id="module-picker-2-link-8" class="hidden m960:flex gap-x-5xs items-center col-[1/span_5] row-start-auto row-end-auto py-4xs body-m leading-2 font-bold" href="https://vaikuttavasti.fi/arviointi-ja-tulevaisuustyo/" aria-controls="module-picker-2-panel-8" aria-expanded="false" jss="accordion-link"> Arviointi ja tulevaisuustyö<svg width="12" height="12" viewBox="0 0 12 12" class="inline-block" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M6 0L4.94 1.06L9.13 5.25H0V6.75H9.13L4.94 10.94L6 12L12 6L6 0Z" class="fill-brand-lime"/> </svg> </a> <button id="module-picker-2-button-8" class="flex m960:hidden gap-x-3xs items-center col-span-full py-4xs body-m font-bold text-left" aria-controls="module-picker-2-panel-8" aria-expanded="false" jss="accordion-button"> Arviointi ja tulevaisuustyö<svg width="12" height="12" viewBox="0 0 12 12" class="inline-block rotate-90 min-h-[12px] min-w-[12px]" fill="none" xmlns="http://www.w3.org/2000/svg"> <path d="M6 0L4.94 1.06L9.13 5.25H0V6.75H9.13L4.94 10.94L6 12L12 6L6 0Z" class="fill-brand-lime"/> </svg> </button> <div id="module-picker-2-panel-8" class="col-span-full m960:col-span-7 m960:col-start-6 m960:row-start-1 m960:row-span-full transition-all opacity-0 h-0 m960:h-auto invisible z-0" aria-labelledby="module-picker-2-link-8 module-picker-2-button-8" jss="accordion-panel"> <div class="content flex flex-col gap-y-2xs m960:grid m960:grid-cols-7 m960:gap-x-base items-center py-xs"> <span class="relative hidden m960:block col-span-3 aspect-3/4 max-w-full rounded-4xs overflow-hidden" jss="lazy-reveal"> <img decoding="async" src="https://vaikuttavasti.fi/wp-content/uploads/2023/04/Arviointi-ja-tulevaisuustyo-1024x683.jpg" loading="lazy" class="w-full h-full object-cover object-center" alt="" /> </span> <p class="body-s col-span-4">Miten arviointi, ennakointi ja tulevaisuustyö liittyvät toisiinsa? Arvioinnin avulla voidaan pohtia mm sitä, ovatko tulokset kestävällä pohjalla ja palvelevatko ne järjestöä vielä vuosien päästä. Toisaalta ennakoinnin tuloksia voidaan hyödyntää tavoitteiden ja mittarien asettamisessa. Koulutus tutkii tätä yhteyttä. </p> <a class="tw-button-secondary group block m960:hidden" href="https://vaikuttavasti.fi/arviointi-ja-tulevaisuustyo/" >Lue lisää </a> </div> </div> </div> </div> </section> </main> <footer id="footer" class="bg-white w-full px-base-padding py-block-padding"> <div class="content-wrapper grid-base items-center gap-y-m m960:gap-y-2xl"> <div class="col-span-full m960:col-span-6"> <a class="block" href="https://vaikuttavasti.fi"> <svg class="max-w-[300px] w-full h-auto" width="195" height="51" viewBox="0 0 195 51" fill="none" class="group" jss="nav-logo" xmlns="http://www.w3.org/2000/svg"> <path d="M115.14 50.6138L112.354 41.4858H114.384L115.546 45.8398C115.695 46.3531 115.821 46.8478 115.924 47.3238C116.036 47.7904 116.162 48.2804 116.302 48.7938H116.358C116.507 48.2804 116.638 47.7904 116.75 47.3238C116.862 46.8478 116.983 46.3531 117.114 45.8398L118.248 41.4858H120.222L117.436 50.6138H115.14ZM122.795 50.7818C122.385 50.7818 122.025 50.6931 121.717 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